Fuelled by Caffeine: DIY Punk Collaboration in Action [Interview]

We learn how Sham City Roasters and Ride with Wolves have built DIY ethics into their businesses, and into their cool coffee-and-cycling collaboration.

Article by Sarah Williams.

As we edge ever closer to Christmas, it’s especially important to support small independent businesses. It is too easy to fall back on retail behemoths like Amazon and eBay for festive indulgences, especially when you’re rushing to shoehorn in shopping around work, gigging and all those awful work Christmas parties.

Instead of another banal gift box from Debenhams, why not check out Etsy or a small high-street retailer? Why not buy from a small record label, so you can share your favourite releases with your friends? Even gig tickets make an excellent gift. Choosing to spend your hard-earned cash with a grassroots business can support your local economy, your music scene, and it can enable someone to make a living out of what they love doing the most.

Collaboration and supporting one another is an essential part of the do-it-yourself ethic that makes the punk scene tick. As a result, I was excited to hear that two respected small businesses that thrive on a DIY approach had decided to team up on a new project. Hasting-based coffee aficionados Sham City Roasters and London-based reflective-clothing experts Ride with Wolves recently released a range called Fuelled by Caffeine, just in time for Christmas. Cycling and coffee might not seem like the most obvious bedfellows, but it’s a cool collaboration that really works.

“It’s so exciting to see other punks doing interesting things and starting businesses that aren’t necessarily music based. I think that this project pretty much came from a mutual appreciation.”

I spoke to Dave Cullern and Ester van Kempen, respective founders of Sham City Roasters and Ride with Wolves, to find out more about why they’ve decided to work together, and what DIY culture means to them.

Sham City Roasters Ride With Wolves Fuelled by Caffeine 7

Dave, you run Sham City Roasters down in Hastings – we met because you absolutely saved me with a vegan grilled cheese when I was hanging after a gig! For those who don’t know about Sham City, tell us a bit about the business.

Dave: Probably one of the best things about running this cafe is that everything I serve is perfect for curing a hangover! I’m glad I could help you but I’m even gladder that I can help myself on a regular basis. Sham City Roasters is a small coffee roastery that I started in my spare room about 3 years ago. Initially I just sold online as a hobby but over time it grew and I started doing a lot of markets around London. After a few years I had a regular spot at The Truman Brewery on Brick Lane and it grew into a ‘real’ thing (whatever that means). Just over a year ago everything changed; I moved to Hastings and started a vegan café, and now Sham City Roasters is a lot of different things. Continue reading “Fuelled by Caffeine: DIY Punk Collaboration in Action [Interview]”